As you all know, marketing comes in a couple of forms. There is brand building and there is promotion. Tweeting works very well for both of these. For example:
Branding
(Sent at 1:50pm) Joe’s Ice Cream Shop – Today – 10/5 – 2-2:15pm Free ice cream cone.
(This is focused to the crowd of kids walking down the street that get their tweets on their phones)
Sallie’s Seashell Shop – Have fun on Spring Break – Stop in when you get back and tell us your stories;)
Promotions
Campus Caper – Tues 10/5 – 5-7pm. Our famous caper roll FREE with every entrée.
(Or build excitement)
Sallie’s Seashell Shop – This Thurs. – new shipment of flamingo tongues
Sallie’s Seashell Shop – They’ve arrived – these tongues are beautiful. Come see for yourself!
Ok, Ok, you get the point. The exciting thing about Twitter is that you can build relationships with both your regular customers as well as interest from all of the others that are seeing your tweets.
Advertise with us now.
